Struggling to scale your business? You’re likely missing the one crucial mindset shift that separates thriving entrepreneurs from those just getting by. After 25+ years as a serial entrepreneur and business coach, Jay Jones reveals the secret truth most entrepreneurs overlook: every business is fundamentally a lead generation business.
Tune in to this transformative episode of the Black Entrepreneur Blueprint podcast, where Jay breaks down why mastering lead generation is your ultimate game-changer. Discover four essential tips to completely shift your mindset and unlock unstoppable growth in your business. If you’re serious about leveling up, this episode is your playbook

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BLACK ENTREPRENEUR BLUEPRINT SHOW NOTES – EPISODE # 568
It boils down to who has the most efficient lead generation system that brings in consistent, qualified leads at a cost that allows the business to be profitable. The better you are at creating this system, the more profitable you will be.
You are not in the coaching business; coaching is just what you sell. You are not in the mortgage business; mortgages are just what you sell. You are not in the retail business; retail products are just what you sell. You are in the lead generation business. And the faster you understand that, the better off you will be.
Tips
1. Understand you are in the lead generation business, point blank and simple.
2 Understand that building a database is the first step to lead generation, you have a chance to be successful as long as you implement it.
3. Understand that having an automated system that produces consistent, qualified leads on a daily basis is the key to growing and scaling.
4 Understand that this mindset shift will allow you to think about your business differently and help you navigate the process of growing and scaling.