Black Entrepreneur Blueprint 584 – Jay Jones – Black Culture Is Big Business For Everybody But Us

Black culture drives the world – fashion, music, media, lifestyle. Yet while our creativity fuels billion-dollar industries, it’s the luxury brands and corporations cashing the check, not us.

So, when does it stop? And more importantly, how do we flip the script?

On today’s Black Entrepreneur Blueprint podcast episode # 584, Jay Jones breaks down the hidden truth about how our culture is monetized—and reveals practical steps we can take to reclaim ownership, build wealth, and empower our communities with the influence we already have.

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BLACK ENTREPRENEUR BLUEPRINT SHOW NOTES – EPISODE # 584

“Black culture is the world’s currency. From the way we talk, dress, dance, and create—our influence drives industries worth billions. Yet, while luxury brands and corporations cash in on our creativity, too often we’re left with little more than the recognition, not the revenue.

So today, I want to break this down. We’re going to talk about:

1. How Black culture has become a global currency.
2. Why ownership—not influence—is the real wealth gap.
3. The trillion-dollar power of our consumer spending.
4. And most importantly, the solutions—how we can flip the script, turn culture into capital, and make sure the wealth generated by us, stays with us.

This is a conversation about more than business—it’s about reclaiming what’s ours, building generational wealth, and shaping the future of our communities.”

1. Black Culture = Global Currency
   • From music and fashion to slang and style, Black culture sets trends worldwide. Companies and influencers profit massively from what originates in our community.  
2. The Wealth Gap in Ownership
   • Despite fueling demand, Black people often don’t own the platforms, brands, or distribution channels.
3. The Power of Collective Consumer Spending
   • Black consumers drive 1.98 trillion dollars in spending just in 2025. Discuss how redirecting even a fraction of that spending toward Black-owned businesses can create generational wealth and sustainable ecosystems. 2 cents of every dollar only goes to Black owned businesses
4. Solutions: From Culture to Capital
   • Supporting Black-owned brands
   • Becoming producers as well as consumers
   • Making a habit of sharing Black products and businesses to your network